Automated Inventory Advertising
It’s time to reduce your cost per lead!
Automated Inventory Advertising
It’s time to reduce your cost per lead!
Our commitment to utilising the latest technology in digital advertising is at the core of what we do. As automotive specialists, we know your inventory has the power to convert your advertising efforts into quality leads. That’s why we have designed and built Automated Inventory Advertising, to reach customers who are in the market for a car, with the vehicles you have in stock. This form of advertising gets more eyes on real cars for sale at your dealership, generating high quality leads and a higher chance of sale.
Sound too good to be true? Read about the case study we did on Westside Auto Wholesale. They ran Automated Inventory Ads on Facebook and their vehicle detail page views increased by 39%.
Our commitment to utilising the latest technology in digital advertising is at the core of what we do. As automotive specialists, we know your inventory has the power to convert your advertising efforts into quality leads. That’s why we have designed and built Automated Inventory Advertising, to reach customers who are in the market for a car, with the vehicles you have in stock. This form of advertising gets more eyes on real cars for sale at your dealership, generating high quality leads and a higher chance of sale.
Sound too good to be true? Read about the case study we did on Westside Auto Wholesale. They ran Automated Inventory Ads on Facebook and their vehicle detail page views increased by 39%.
Our commitment to utilising the latest technology in digital advertising is at the core of what we do. As automotive specialists, we know your inventory has the power to convert your advertising efforts into quality leads. That’s why we have designed and built Automated Inventory Advertising, to reach customers who are in the market for a car, with the vehicles you have in stock. This form of advertising gets more eyes on real cars for sale at your dealership, generating high quality leads and a higher chance of sale.
Sound too good to be true? Read about the case study we did on Westside Auto Wholesale. They ran Automated Inventory Ads on Facebook and their vehicle detail page views increased by 39%.
How do Automated Inventory Ads Work?
Instead of spending hours manually creating individual ads for each of your vehicles, our Automated Inventory Ads dynamically pull through information from your actual inventory. This means your ads will auto populate vehicle make, model, price and picture, depending on the platform you are running your advertising on. The real kicker is that rather than sending customers who have clicked on your ad to a third-party website, where you then have to pay for the lead, traffic from Digipurple campaigns goes directly to your vehicle details page on your Dealer Solutions Website. Once a vehicle is sold, your ads for that vehicle are automatically deleted to ensure no spend is wasted.
Instead of spending hours manually creating individual ads for each of your vehicles, our Automated Inventory Ads dynamically pull through information from your actual inventory. This means your ads will auto populate vehicle make, model, price and picture, depending on the platform you are running your advertising on. The real kicker is that rather than sending customers who have clicked on your ad to a third-party website, where you then have to pay for the lead, traffic from Digipurple campaigns goes directly to your vehicle details page on your Dealer Solutions Website. Once a vehicle is sold, your ads for that vehicle are automatically deleted to ensure no spend is wasted.
How do Automated Inventory Ads Work?
Instead of spending hours manually creating individual ads for each of your vehicles, our Automated Inventory Ads dynamically pull through information from your actual inventory. This means your ads will auto populate vehicle make, model, price and picture, depending on the platform you are running your advertising on. The real kicker is that rather than sending customers who have clicked on your ad to a third-party website, where you then have to pay for the lead, traffic from Digipurple campaigns goes directly to your vehicle details page on your Dealer Solutions Website. Once a vehicle is sold, your ads for that vehicle are automatically deleted to ensure no spend is wasted.
Google Automated Inventory Ads
Also known as Inventory Based Campaigns (IBC)
We all know that your customers are on Google, and you may already be using Google Ads, but are you doing it well? IBC ads dynamically pull through important information, such as make, model, price and dealership location into Google Ad templates based on what vehicles you have in stock. This means that if a person performs a Google search for a “2015 Ford Focus” in your local area, and you have that vehicle in stock, your ads will appear in their search.
We all know that your customers are on Google, and you may already be using Google Ads, but are you doing it well? IBC ads dynamically pull through important information, such as make, model, price and dealership location into Google Ad templates based on what vehicles you have in stock. This means that if a person performs a Google search for a “2015 Ford Focus” in your local area, and you have that vehicle in stock, your ads will appear in their search.
Google Automated Inventory Ads
Also known as Inventory Based Campaigns (IBC)
We all know that your customers are on Google, and you may already be using Google Ads, but are you doing it well? IBC ads dynamically pull through important information, such as make, model, price and dealership location into Google Ad templates based on what vehicles you have in stock. This means that if a person performs a Google search for a “2015 Ford Focus” in your local area, and you have that vehicle in stock, your ads will appear in their search.
Facebook Automotive Inventory Ads
Show the right car to the right car buyer
You’ve already got lots of people looking at the inventory on your website, so why not retarget them with Facebook Ads? Like our Google Ads, Facebook Automotive Inventory Ads (AIA) are linked with your inventory and pull through the relevant details of your vehicles, such as the image, make and model, to automatically generate carousel ads based on what vehicles a user is likely to be most interested in. Facebook AIA not only retargets to previous website visitors, it also targets lookalike audiences who are likely to be interested in your vehicles, based on the previous website visitors.
Learn MoreYou’ve already got lots of people looking at the inventory on your website, so why not retarget them with Facebook Ads? Like our Google Ads, Facebook Automotive Inventory Ads (AIA) are linked with your inventory and pull through the relevant details of your vehicles, such as the image, make and model, to automatically generate carousel ads based on what vehicles a user is likely to be most interested in. Facebook AIA not only retargets to previous website visitors, it also targets lookalike audiences who are likely to be interested in your vehicles, based on the previous website visitors.
Facebook Automotive Inventory Ads
Show the right car to the right car buyer
You’ve already got lots of people looking at the inventory on your website, so why not retarget them with Facebook Ads? Like our Google Ads, Facebook Automotive Inventory Ads (AIA) are linked with your inventory and pull through the relevant details of your vehicles, such as the image, make and model, to automatically generate carousel ads based on what vehicles a user is likely to be most interested in. Facebook AIA not only retargets to previous website visitors, it also targets lookalike audiences who are likely to be interested in your vehicles, based on the previous website visitors.
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