Search Engine Optimisation (SEO) is the practice of making improvements to your web presence to positively influence your website’s visibility in search engines, such as Google, with the aim to drive more organic traffic to your website. By being more visible online, you can increase the volume of visitors to your website and therefore the number of enquiries you receive without heavily investing in lead generations platforms or third party advertisers.

Here at Dealer Solutions, we have a team of SEO experts that understand not only Google’s best practices, but how to achieve online success in the automotive industry.

 

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SEO is an ongoing process of improvement identification and analysis. Our SEO Program is a monthly subscription service which ensures improvements are continuously identified, analysed and conducted.

SEO isn’t just about ‘keywords’ and rankings’. Your website’s ranking or position in search results fluctuates, and it is our job to ensure that Google understands your site to be the best search result for your customers, based on their search history, location and preferences.

To further understand where your website can improve, we offer one-off website audits where we study the current performance of your website and identify areas of improvement such as:

• Page structure
• Number of pages
• Indexation
• User behaviour
• User engagement

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